Craig Jackson is an esteemed American entrepreneur and automotive expert, best known for his role as Chairman and CEO of Barrett-Jackson Auction Company. Over the years, Jackson has transformed the company into a globally recognized name in collector car auctions, making it the premier destination for rare and high-value automobiles. His business acumen and passion for automobiles have cemented his place as a leading figure in the automotive industry.
Early Life and Family Background
Born on September 2, 1959, in Michigan, Craig Jackson was introduced to the world of automobiles at an early age. His father, Russ Jackson, co-founded Barrett-Jackson with his partner Tom Barrett in 1971, setting the stage for Craig’s future in the automotive industry. At the age of one, Craig and his family relocated to Arizona, where his father expanded his business endeavors by opening a car wash and a restoration shop. This environment nurtured Craig’s deep-rooted passion for automobiles.
Growing up, Craig and his older brother, Brian Jackson, worked closely with their father, learning the intricacies of automobile restoration and the collector car market. His formal education at Arizona State University, where he studied business and automotive restoration, further reinforced his expertise in the field.
The Rise of Barrett-Jackson Under Craig Jackson
Craig Jackson officially joined Barrett-Jackson in 1978 and quickly immersed himself in all aspects of the business. Following the tragic passing of his brother Brian in 1995, Craig took over as Chairman and CEO. This transition marked the beginning of a new era for the company, as Craig focused on innovation and expansion.
Expansion and Growth
Under Jackson’s leadership, Barrett-Jackson expanded its reach beyond Scottsdale, Arizona. The company introduced auctions in Palm Beach, Las Vegas, and Houston, attracting a wider audience of automotive enthusiasts and collectors. Jackson’s strategic vision allowed the company to grow into a powerhouse in the auction industry, renowned for its high-profile events.
Technological Advancements
Recognizing the potential of digital platforms, Craig Jackson pioneered internet bidding, making it possible for collectors worldwide to participate in Barrett-Jackson auctions. This move significantly increased the company’s sales and international presence, ensuring its relevance in the ever-evolving digital landscape.
Charitable Contributions
One of the most significant aspects of Jackson’s leadership has been his commitment to philanthropy. Barrett-Jackson auctions have raised millions of dollars for various charitable organizations, including the American Cancer Society, the National Guard Educational Foundation, and the Ronald McDonald House. This philanthropic approach has solidified Barrett-Jackson’s reputation as a brand that gives back to the community.
Craig Jackson’s Net Worth and Assets
As of 2024, Craig Jackson’s estimated net worth is $300 million. His wealth primarily comes from the immense success of Barrett-Jackson, which has facilitated over $1.5 billion in car sales to date. The company’s annual revenue ranges from $100 million to $150 million, further contributing to his substantial fortune.
Craig is also a passionate car collector, owning an impressive collection of over 1,500 vehicles. His collection includes rare and iconic automobiles that often set record prices at Barrett-Jackson auctions. Beyond cars, he owns luxury properties, including estates in Scottsdale, Arizona, which serve as his primary residence and the heart of Barrett-Jackson’s flagship events.
Personal Life and Relationships
Craig Jackson is married to Carolyn Mullany-Jackson, who plays an active role in the business as Barrett-Jackson’s brand manager. The couple works closely together, ensuring the continued success and reputation of the company. While Craig is a public figure in the automotive world, he keeps his personal life relatively private, and information about his children is not publicly disclosed.
High-Profile Auctions and Cultural Impact
Craig Jackson has played a pivotal role in some of the most iconic automobile auctions in history. Under his leadership, Barrett-Jackson has auctioned several rare and historically significant cars, including:
- A 1966 Ford GT40, which sold for a record-breaking $9.8 million.
- Various one-of-a-kind classic and modern hypercars that have set new auction records.
- Celebrity-owned vehicles, drawing media attention and increasing auction participation.
His influence has extended beyond the auction stage, shaping the way car enthusiasts and collectors approach the hobby. Through his television appearances and media presence, Jackson has helped elevate the collector car industry to mainstream audiences.
Legacy and Future Plans
Craig Jackson’s contributions to the automotive industry extend far beyond Barrett-Jackson. His leadership, innovative approach, and dedication to philanthropy have solidified his legacy as one of the most influential figures in the collector car world.
